De Blasio Takes His Modern Family on the Campaign Trail

De Blasio Takes His Modern Family on the Campaign Trail

The New York Times
2013-08-07

Michael Barbaro

As his S.U.V. sped down the West Side Highway a few days ago, 30 minutes late to a campaign stop, Bill de Blasio, a Democratic mayoral candidate, proposed a simple solution: let his wife do the talking instead of him.

“Is Chirlane there?” he asked an aide, as he began placing a call on his cellphone to his wife. “I already warned her she should be prepared to speak.”

For the next five minutes, Mr. de Blasio, the public advocate, and his wife, Chirlane McCray, traded talking points while she prepared to address an angry crowd of hospital workers in Brooklyn.

It was a small but telling glimpse into a candidacy that, to a remarkable degree, has thrust family into a starring role — in campaign literature and debate preparation sessions, at political rallies and at subway meet-and-greets…

…In a city where white residents are becoming a minority of the voting population, the family-centric strategy has allowed Mr. de Blasio, who is Italian-American, to portray himself as a paragon of modern, middle-class, multicultural New York: Ms. McCray is black and the couple has two children, Dante and Chiara, 18…

…In the most powerful moment of the new ad, Mr. de Blasio’s son takes aim at Mr. Bloomberg’s reliance on police stops and searches, which have had an outsize impact on young black men. Looking into the camera, Dante de Blasio promises that his father will be the “only one who will end an era of stop-and-frisk that unfairly targets people of color.”…

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