Brown Is the New White: How the Demographic Revolution Has Created a New American Majority

Brown Is the New White: How the Demographic Revolution Has Created a New American Majority

The New Press
January 2016
272 pages
5 1/2 x 8 1/4
Hardcover ISBN: 978-1-62097-115-4

Steve Phillips

A New York Times bestseller, Brown Is the New White takes an unvarnished look at the history of whites and people of color in America and reveals how the past has created current conditions that have revolutionary implications for U.S. politics in 2016 and beyond

Despite the abundant evidence from Obama’s victories proving that the U.S. population has fundamentally changed, many progressives and Democrats continue to waste millions of dollars chasing white swing voters. Explosive population growth of people of color in America over the past fifty years has laid the foundation for a New American Majority consisting of progressive people of color (23 percent of all eligible voters) and progressive whites (28 percent of all eligible voters). These two groups make up 51 percent of all eligible voters in America right now, and that majority is growing larger every day. Failing to properly appreciate this reality, progressives are at risk of missing this moment in history—and losing.

A leader in national politics for thirty years, Steve Phillips has had a front-row seat to these extraordinary political changes. A civil rights lawyer and a senior fellow at the Center for American Progress, Phillips draws on his extensive political experience to unveil exactly how people of color and progressive whites add up to a new majority, and what this means for U.S. politics and policy. A book brimming with urgency and hope, Brown Is the New White exposes how far behind the curve Democrats are in investing in communities of color—while illuminating a path forward to seize the opportunity created by the demographic revolution.

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